An eCommerce Brand uploads their products to Helix Worlds and creates digital twin which can be placed in games
A game developer uses the digital twin and places it in-game for players to see and use. This is non-disruptive in-game product placement.
A player is able to play the game on a preferred platform and can see the eCommerce Brand product throughout the game.
The player is able to use the Helix Worlds mobile application to scan any product they like (like scanning a QR code).
Having scanned an in-game product (digital twin) the player is taken from the Helix Worlds mobile app, to the eCommerce Brand store. In the eCommerce store the item can be purchased.
Having purchased the item from the eCommerce store, the player receives the ‘real-world’ product (as normal), while also being able to wear / use that item in-game.
Unlock a world where your products transcend the ordinary, becoming the catalysts for limitless virtual experiences.
Generate digital twins of your physical products and establish seamless connections with game developers.
Import products directly from your E-Commerce Platform (Shopify, Wordpress, etc.)
Connect with customers in both reality and the Metaverse. Elevate marketing for your established and fresh products.
Gain deeper insights into your brand with comprehensive performance and market metrics.
Access exclusive game assets and work directly with brands to develop exciting immersive experiences.
Organize and manage game assets with our simplified and easy-to-use game development system.
Connect with players in both reality and the Metaverse. Elevate marketing for your established and fresh products.
Create non-disruptive methods to advertise and monetise your games and connect with a new type of gamer.
See how Helix Worlds can help you bring more revenue into your game through brand product placement.
Learn about Cool Spot, the first ever example of in-game item recognition being linked with physical rewards, and how brands can co-develop authentic customer experiences to promote brand recognition and loyalty within games.